It looks like we’re getting a sneak peak of the new American Athletic Conference website (theamerican.org) before it’s officially launched on July 1st.
It’s very clean, easy to navigate, modern, and offers a lot of good information. One of my favorite features is the little profiles and quick facts they give about each university that go beyond simple athletics; they even include each school’s PSA. I think it’s important for this league to brand behind the power of the schools on an institutional level instead of just the playing field. Well done, Mr. Aresco.
If we’re comparing this site to the other major conferences, I’d say the American did a pretty fine job. Having this site be a success is absolutely imperative to the future of this conference and they needed to get it right.
Image Credit: The American Athletic Conference